Packaging for Impact and Sales
Our goal for this project was clear:
transform outdated packaging into a powerful sales tool.
We aimed to achieve this by:
- Standing out from competitors with a visually striking and modern design.
- Driving sales through impactful aesthetics, streamlined messaging, and easily discoverable features.
- Ensuring clarity and conciseness in all copy, making product benefits immediately apparent to the customer.
Core Visual Identity
Modern font.
Clear features.
Fun candy cane pattern.
Adaptable Design
PLANOGRAM BEFORE | AFTER
Print & Event Collateral
Helping customize holidays, peace by piece.
He's making a list
He's checking it twice
He's got his closet
All tidy and nice.
Find joy in the ordinary.
Digital & Web Applications
Key screens from web campaign and amazon promotion.
Impact
This update has been instrumental in expanding our holiday program and onboarding new customers, generating multimillions of dollars in revenue for five years and counting.